International Women's Day Feature

Idea: Promote International Women's Day (March 8) within MWH and inspire others with stories of women leading change within the organization

Medium(s):

  • 45 stories created in blog post format
  • 1 landing page with 45 tiled images
  • 1 web home page graphic
  • 1 internal news story post
  • 1 internal social post (Yammer)
  • 1 executive email
  • Social posting on LinkedIn, Facebook, Twitter and Google+ (a series of messaging will be created following to promote each individual story)

My involvement: Wrote the Q&A template, distributed call-to-action throughout the organization, compiled and approved all submissions, inputted submissions into a web page, created landing page, created all graphics (except landing page graphic), distributed internally through internal news story and CEO email, distributed through all social media channels

Links:

  • Feature: http://www.mwhglobal.com/careers/working-at-mwh/diversity/international-womens-day/
  • Personal story: http://www.mwhglobal.com/blog/people-mwh-meet-piper-fairbanks/



About Me

Marketing, branding, social media and communications aficionado with 6 solid years experience in marketing, combined with strong management skills.