Portfolio

Below is a list of my capabilities and links to prior work.  Don't hesitate to inquire for any additional questions.

SOCIAL AND WEB
Responsible for managing search engine optimization (SEO) and search engine marketing (SEM) campaigns including pay-per-click (PPC) and retargeting. Also developing a comprehensive digital marketing strategy, including content and web marketing, blogging, SEO/SEM. Also managing social media strategy and developing an approach to deploy global email marketing practices.

• Responsible for developing and executing a clearly defined online strategy in a manner that supports corporate objectives while increasing brand equity and online awareness. 
• Ensures superior quality of interaction and support to external community with the help of various communications tools. 
• Creates, manages and grows presence through strategic web and social media channels. 
• Manage a cross-departmental team, vendors, industry experts, executives and focus groups to develop, write and create a new corporate website. Implemented same process for newly introduced employer brand. 
• Monitors and analyzes all social media, online mentions, and website metrics to recommend ways to improve through testing and new initiatives.

SALES AND MARKETING

Display Advertising - Below is an example of display advertising done by me for Thunder Mountain Custom Cycles.  Areas of responsibility included negotiating spaces for all three terminals at Denver International Airport, create and order display materials, coordinate pick-up and drop-off, create survey questionairre, sort questionairre data, use data for direct marketing initiatives. Click link for a picture of display

• Place Advertising -  Banners were created in each department of TMHD to entice customers of the top 1- services provided within each department to better assist customers. Click for example 
• Visual Advertising - Below is an example of a full-page full color ad placed in Denver's ONE Magazine a high-end luxury magazine Click link for example
• Marketing Plan & Budget - In order to plan and promote the following years products or events, I  created a marketing plan that included demographic, SWOT analyis, competitor analysis and much more coordinated with a timeline and budget of the following years advertising, promotion, and sales initiatives.
• Sales Presentation - Presentations such as this one were created to educate and sell consumers, distributors, and individuals on company history and product offerings. Click link for a downloadable file
• Sales Support Manual - Manuals provided below are collateral written, printed, and distributed to distributors and all sales force for education on products.  Click link for example

EVENT PLANNING

Logistics - Manage the transportation, accomodations, set-up, tear-down, staffing, displays, and location of over 50 events a year.  Events included consumer events, trade shows, and annual dealer meetings.

Advertising - Event advertising is necessary to promote largely attended events.  Below is a full page magazine ad for an event I planned. Click link for example

COMMUNICATIONS & MEDIA

Press Releases- Below is an example of a press release sent out to all media within the state of Colorado announcing a new finance program introduced in a retail environment. 
Click Link for a downloadable file

Radio - Placed ads, wrote ads, worked with on-air personality for product and company mentions.
Radio Mentions Click link for example

CUSTOMER SERVICE

coming soon...

MANAGEMENT

coming soon...